Since the beginning of April the engagement between “Kino on Demand” and Cinemas becomes even tighter. Users of “Kino on Demand” will receive a voucher worth five euros for every five films viewed, which can be redeemed the next time they are going to watching a film in one of the participating cinemas. The Exhibitors feedback is largy positiv since … Read More
LA TOILE reaches more than 50 cinemas
Launched in September 2017, LA TOILE reaches 56 cinemas in April 2019 for 25 VOD platforms created. LA TOILE adventure grows fast, includes cinemas from major cities as Paris, Lille, Strasbourg, Marseille but also smaller cities as Angers, Nancy, Dinard, Dunkerque. LA TOILE is also present in very small towns as Cucuron, St Chély d’Apcher, Frontignan. The major goal of … Read More
How can we adapt digital market to cinemas ? – GPCI Conference
Thursday the 04th of April, during the GPCI annual convention, Joséphine Létang, CEO of LA TOILE, was moderating a conference about digital market and cinemas. Around the table : French national center for cinema (CNC), the distributor Apollo Films, Cinego.net, the Indepedent Cinemas union (SCARE) and a cinema’s director based in south of France. This conference happened few days after … Read More
Dutch film Industry supports Picl
2018 was a good year for Picl! Together with 20 cinemas, we have put the Dutch and European arthouse film on display. And with success: the number of views has almost doubled! While Picl’s first year was mainly about building and researching, 2018 was the year in which we finally won the trust of the industry. For example, more and … Read More
Picl views have doubled in 2nd year
In 2018 – the second year Picl is active in the Netherlands – the views for the platform that connects cinemas and VOD have doubled. Most interesting is that in 2018, also the independent cinemas attract remarkably more visitors. The medium and small movie theaters that focus on more artistic films have had an excellent year. They attracted nearly 3 million visitors … Read More